How to Use a Successful Paid (Pay-Per-Click) Campaign to Reduce Costs and Increase Revenues

You don't have to be running a business very long before you realize that pay-per-click campaigns have the potential to…

4 years ago

Top 10 SEO Trends to Watch in 2020

Let's start by stating the obvious:  search engine optimization (SEO) is hard.  For one thing, effective strategy includes more moving…

4 years ago

What Are Google Ads Location Extensions, And How Can They Help Your Local Business Grow?

If you own a local business and think you can't effectively compete with large, national companies, think again.  Recent changes…

4 years ago

Sales Enablement: Tailoring Content to the Customer Journey

79% of marketing leads never convert into sales. Do you know what that means? Your business is generating some sales,…

4 years ago

The Changing Landscape of PPC Advertising: 10 Trends to Watch in 2020

Let's take a minute to get the skinny on pay-per-click advertising (PPC)—what exactly is it, does it work in general,…

4 years ago

How to Choose The Best PPC Partner

Choosing the right PPC partner can be a nerve-racking exercise because there are lots of factors to be considered. Unlike…

4 years ago

What is Marketing Attribution, And How Can It Take Your Marketing Campaigns to the Next Level?

You're probably familiar with HubSpot's Ultimate List of Marketing Statistics for 2019, or at least with some of the more…

4 years ago

Desperation Breath? Try Conversational Marketing. It Refreshes. Everything.

'Conversation' is the C that can shrink the time, resistance, distance and effort that a marketer has to travel to…

4 years ago

TikTok: Is the Time Ticking for Marketers?

As we glance through our inboxes, getting some more work done through another predictable week, there is someone around us…

5 years ago