Parsing the Adobe Report of The Next Mobile Decade: 2018 Mobile Maturity Study

When something becomes such an important part of your life, it’s hard to imagine it didn’t exist a decade ago — a job, a marriage, a child … a smartphone?

In this 10th anniversary year of the release of the iPhone, Adobe offers us a snapshot of how the transformation brought about in individual lives across the globe has had a profound change in how companies must interact with their customers.

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Mary Meeker’s 2018 Internet Trends Report – The Cliffs Notes

It’s baack! Mary Meeker’s 2018 Internet Trends Report, that is…

The much anticipated report full of data, details and if you know what to look for, insights into where the IoT is headed. That is the kind of information that can be useful for businesses, owners and especially marketers. Half of the battle in marketing has always been, “being where they are at,” and even getting there ahead of them!

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How Artificial Intelligence Drives Digital Marketing?

Today’s digital marketing agencies can access many kinds of data from any network. Think Facebook and Twitter. Their marketers have the job of sorting through vast amounts of “unstructured data,” and it could overwhelm them, says Forbes.com’s John Ellett. The solution is not putting more marketers on the case. Instead, companies can use digital marketing tools powered by artificial intelligence (AI) and decide how to make the best use of this data.

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Digital Marketing: 5 Focus Areas

With the fast expansion of technology within the marketing sector, there is no shortage of ideas to help grow and expand your business. However, it is definitely overwhelming trying to keep track of the newest trends and development in the digital marketing sphere. With that in mind, we have looked at the key trends that you should be keeping an eye on.

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